In depth analysis of student music video

This students music video fits the conventions of the pop genre. There is a strong element of performance which is portrayed well through the editing which fits with the tone of the music. As shown in the picture, it focuses on the mise-en-scene on the performers, emphasising the background with the characters well lit up. However, I feel like it lacks a lot of editing in regards to get full amount of marks. The transitions and cuts were okay and had good attention to detail however I did notice nearing the end of the video that the girl lip syncing was out of time therefore made me realise the precautions we need to take in order to not make this mistake when filming our video so that we create the best music video possible. Linking back to the transitions, this could have been improved by adding different editing techniques to make it even more intriguing. I think we can learn from this video and take the use of interesting cinematography that links well with the song and add editing techniques to make it even more visually interesting.

This shot of the teenage girl shows off an amazing editing technique which immediately caught my eye. It almost looks like someone has doodled around the teenager. It fits in with the codes and conventions of the song. In addition, the bright colours reflect her emotion and emphasises her character.

This video is an amazing example of a top level music video due to the many great editing techniques. It gives the video a contemporary feel and helps represent the spectacle side to the music video. I feel like we can take a lot from this music video and is a great example of the type of editing that we should be using and how it should be used to show off technical skills and also works alongside cinematography to make an intriguing premise that works extremely well with the pop song they have chosen.

Overall, there are many elements and techniques that we can take away from these videos. It is essential to relate to the target audience and tailor the visuals to them. Contrastingly, these two videos have a clear, defined genre and we will definitely use this to our advantage.